Progress doesn’t always look like machines and code — sometimes, it looks like hope. In Baguio City, the Summer Capital of the Philippines, hope is needed to address the growing traffic and mobility challenges caused by an influx of tourists. This is where innovation in mobility becomes essential. Space Sheep Media Lab Inc. launched a five video explainer that showed how MPT Mobility’s innovations could create real impact — in a way that felt relevant, human, and grounded in real experience.
To bring change closer to home, the five-part video explainers were rooted in everyday struggles. Shot guerrilla-style, it captured the raw, unscripted realities of Baguio’s streets. We told the stories of people stuck in traffic, searching endlessly for parking, or navigating long, uncertain commutes — and seamlessly integrating in how MPT Mobility’s innovations could change those routines for the better.
With narrative depth and cultural relevance, the videos positioned MPT Mobility as more than a tech provider. It became a catalyst for progress in motion — one that met people where they were and helped move them forward.
Group Account Director
Pauline Ann Maminta
Executive Director
Hazel Hernandez
Creative Director
John Emmanuel Isorena
Account Manager
Kenneth Ian Bacalzo
Senior Copywriter
Corrine Evangelista
Multimedia Designer
Isagani Caspe
